Event Details

Viewpoints from FWA Champions: Women Leading Fintech for Good, 19 Nov 2020, 12.15pm-1.30pm
19 November 2020
  • Members Only Event
  • |
  • ✪ Member's Fee: $0.00


Technological innovation in financial services has totally transformed how services are delivered to consumers. The use of digital technology for financial services including payments, investments, applications for loans, research etc. has been a boon and a bane. A boon for those who are digitally savvy and leverage technology for their banking needs. A bane for those technologically challenged and left behind. 


To discuss the fintech revolution, we have our FWA Female Champions, Cynthia Liaw (Maybank), Rosaline Koo (CXA), Soh Siew Choo (DBS) and Tan Binru (OneConnect) share their thoughts on how fintech may be used for good purposes, not least to improve financial inclusion and to scale up to reach the unserved or underserved. Moderating this session is Cynthia Siantar (ING). 


Registration starts at 12.15 pm. Registrants will be provided with a zoom link for the event closer to date.




Cynthia Liaw, Head of Virtual Banking & Payments, Maybank Singapore


Ms Cynthia Liaw is the Head of Virtual Banking and Payments at Maybank Singapore since 1 March 2018. In her current role, she spearheads and drives the digital payments and virtual banking business for the bank.


Prior to this, Cynthia was the CEO of Maybank Cambodia from March 2015. At Maybank Cambodia, she was responsible for managing the bank’s growth and leading the team through an exciting time of change. During her tenure, she introduced various initiatives that led the bank to win a number of awards and accolades. She was also appointed the Vice-Chairman for the Association of Banks in Cambodia (ABC) and the Chairman for the Payments Committee for the ABC, for two terms 2016 and 2017. Other positions held in Maybank Singapore include Head of eBanking and Head of Cards Business.


Cynthia has more than 20 years of wide-ranging experience in both the banking and finance sector as well as the cards and payments industry, with proven track record in building and growing business profitability. She has held senior management positions in NETS and MasterCard Asia Pacific Pte. Ltd.


She holds a Master of Applied Finance degree from Macquarie University, Australia, and a Bachelor of Social Sciences with Honours in Economics and Bachelor of Arts from National University of Singapore.


Rosaline Khoo, Founder and CEO, CXA


Rosaline invested $5M of her savings and borrowed another $5M to build CXA after 5 years trying to convince her firm to invest in Asia. Now CXA’s award-winning platform has 400k users across 20 countries in Asia and is valued at more than $100m.

Rosaline supervised Procter & Gamble factory lines in Iowa and then worked at Bankers Trust on Wall Street. She launched two dot-com start-ups before moving to ACE insurance. Rosaline also grew Mercer Marsh Benefits’ 14 APAC countries 800% over 8 years. She graduated from UCLA Cybernetics and Columbia Business School.



Soh Siew Choo, Managing Director and Head of Consumer Banking & Big Data Analytics Technology, DBS Bank


Siew Choo joined DBS Bank in November, 2014 as a Managing Director of Technology. 


In the first 2 years of her tenure in DBS, she was responsible for driving strategy for enterprise-wide technology solutions for Core Banking, finance, risk, compliance and audit. During this time, she drove major transformation in the technology talent pool and architecture of DBS including the insourcing of technology resources, rearchitecture of major platforms towards cloud native architecture patterns, adoption of platform-as-a-service (including Pivotal Cloud Foundry) and Agile as a business practice for large scale programmes. In 2017, she led the ANZ integration across 5 markets into DBS and the creation of the Enterprise Data Platform to transform DBS to a data-driven company. In late 2017, she has been appointed as the Head of Consumer Banking and Big Data Analytics Technology. In this role, she is responsible for driving the Digital Bank transformation, wealth management priorities including roboadvisory, and the build out of the ecosystem via Open API across multiple countries. In addition, she is also responsible for driving the reorganization of technology and businesses groups for the consumer banking, enterprise core banking and enterprise data into that of a platform model, adopting truly Agile ways of working and architecture.


Prior to joining DBS Bank, Siew Choo played various senior technology leadership roles across Japan, Hong Kong and Singapore at JPMorgan over 19 years. During this period, she led many multi-year technology build-out to support JPM’s aggressive business expansion for Equities and Transaction Banking across Asia.


Tan Bin Ru, CEO (Southeast Asia), OneConnect Financial Technology


Tan Bin Ru is the CEO (Southeast Asia) of OneConnect Financial Technology Co. Ltd. (NYSE: OCFT), a leading technology-as-a-service platform for financial institutions. OneConnect is an associate company of Ping An Group which ranks 21st on 2020 Fortune Global 500 and 7th on Forbes 2019 Global 2000. In her role, Bin Ru is responsible for expanding OneConnect’s fintech solutions outside of China. 


Bin Ru has over 20 years of experience in driving successful sales strategies and operational improvements at MNCs and startups. At Microsoft, she was the Regional Sales Director for One Commercial Partner and Small, Mid-market Corporate Customers for Southeast Asia. She also worked at Hewlett Packard for 10 years where she held various roles in Singapore and Houston in the area of Sales Strategy, Alliance Management, Business Planning, Worldwide Operations, and Strategic Management. 


Bin Ru is also a Co-Chairwoman of Blockchain Association Singapore which seeks to promote the adoption of blockchain and scalable technologies, advocate the best practices and build a strong pipeline of talents, so as to drive business growth and transformation in a digital economy. 


At the Singapore FinTech Awards 2019, Bin Ru has been recognized as one of the “Top 5 Women in FinTech” for her exceptional contributions to the Singapore fintech industry, and “Asia FinTech Leaders” for her leadership in building a sustainable company amidst its rapid expansion in the region. She is also named an exemplary female role model in the tech sector on the inaugural Singapore 100 Women in Tech List, 2020. 


Bin Ru graduated from the National University of Singapore with a Bachelor of Science (Statistics and Operations Research). She also holds a post-graduate diploma in Supply Chain Management and is a certified Master Black Belt in Lean Six Sigma.


Moderated by Cynthia Siantar, Partnership Lead, ING Bank


Cynthia is currently the Partnership Lead in ING Bank's Innovation Lab in Singapore where she focuses on establishing partnerships with startups that fit into the bank's innovation focus and help innovation initiatives from Europe scale into the APAC region.


Prior to joining ING, Cynthia was the regional strategy director for Oriente, a fintech company which provides affordable credit and consumer financing solutions to the underserved consumers in Southeast Asia. She first helped Oriente establish and scale the operations in Indonesia before moving on to partnerships and fundraising roles. Cynthia started her career in investment banking with HSBC where she was focused on executing equity capital markets transactions. She left HSBC in 2013 to start her startup journey where she co-founded a social media startup which later pivoted to a fintech startup, Call Levels in Singapore. She was listed on Forbes "30 under 30" in 2016, in the Finance & Venture Capital Category. She graduated from London School of Economics with a BSc in Actuarial Science and Stanford University with a MSc in Financial Mathematics.



Please note places are on a first-come-first-served basis so do register early! Deadline for registration is November 11, 2020. We apologise that requests for places after the deadline will not be entertained. As places are limited and if you have RSVP but cannot make it, we appreciate that you cancel your registration so that we can make the place available to someone else. Cancellation details are provided below under NO SHOW POLICY. Thank you.



FWA members attend free of charge. Please login on the website before registering.


Institutional Members:

Diamond members- Registration at FWA member rates for up to 15 persons per Institutional Member.
Platinum members- Registration at FWA member rates for up to 10 persons per Institutional Member.
Gold members- Registration at FWA member rates for up to 5 persons per Institutional Member.


Please click 'RSVP Now' and register using your Institutional Codes (please check with your respective coordinators for your Institutional Code).


THIS IS A MEMBER AND INVITE ONLY EVENT. To join as a member, please follow this link


No Show Policy

We understand that with busy schedules, there may be times when you cannot make an event after you have registered for it. In the event that you cannot make an event, we appreciate that you use our new tool now available to cancel the event. Cancellation is allowed up to 2 days ahead of the event date. To do so, please log in to the FWA website, under “My Account”, select “My Events”, you can cancel the event registration under the “Cancel registration” column. For members that no-show for 3 consecutive events, we regret to inform that you will be barred from attending any FWA events for the next 3 months. We hope you understand this policy as our events are often in high demand and your co-operation will allow those who can and wish to attend our events to do so. 


Event Images, Photos and Recordings Policy

Please do note that if you attend events or programmes organised, managed, administered or publicised by the FWA, by attending such events, you agree and consent to the use of your photograph, voice, likeness, and image in any broadcasts of such event and in subsequent productions drawn from video or audio recordings of such event.  The photographs and recordings may be published or broadcasted in FWA publications and in publicity materials, including FWA’s websites and social media. All recordings, articles, quotes, photographs, films, audio or video and/or any reproductions of same in any form, are the property of FWA. FWA, its affiliates, employees, representatives and agents are released from any and all claims, demands, costs and liability that may arise from the use of these interviews, recordings, photographs, videotapes or films, and/or any reproductions of same in any form, as described above, arising out of being interviewed, recorded, photographed, videotaped or filmed.  If you do not wish to have your photos/audio-visual recordings taken at such event, it is your responsibility to remove yourself from the group and candid shots/recordings that the photographers/videographers intend to capture. 


To RSVP, please register at our FWA website. For further enquiries, drop a note to se@fwasg.org