(Light refreshments will be provided)

In a world of multiple, instantaneous conversations and inter-connections, it is more important than ever for corporations to communicate clearly, authentically and consistently. Various fields of industry are currently looking at enhancing their communications strategy in today’s changeable landscape. Specifically, for the financial services industry whose reputation has been tarnished after the crisis of 2008, communications is a critical tool to reach the many communities that are scrutinizing it closely. Who are the new stakeholders that every company should know? What are the biggest changes in the global communications landscape? How can women – regarded as strong natural communicators – play a role and take the lead in this challenging environment?

Let’s hear from Susan Gilchrist, Group Chief Executive of Brunswick Group - a leading global communications/ public relations firm.  Susan isan expert in the public relations field with years of experience in the industry. Susan will be discussing the current communications landscape and challenges, her own experiences in running a global business, and how women can be more effective in communications, negotiations, in influencing and winning clients.
The presentation will be followed by a Q&A session. 

About the speaker: Susan Gilchrist, Group Chief Executive, Brunswick Group

Susan Gilchrist is Group Chief Executive of Brunswick Group, based in New York. She leads the firm’s operations across 22 offices in 13 countries and remains actively involved advising clients on critical communications strategies and issues. Her work reflects the international scope and breadth of the firm’s offering and has included counselling clients on market-specific and cross-border transactions, crises and ongoing corporate reputation building efforts. She has also held senior leadership positions with the firm in Europe and the United States, having served previously as U.S. Managing Partner, Senior Partner for Brunswick’s London office and as head of the firm’s Consumer Industries practice.
Susan is regularly ranked among leaders in the field of communications and is frequently asked to speak at conferences and events. She is a member of the Arthur W. Page Society, has been included on PR Week’s Power List multiple times and was among Business Insider’s “25 Most Influential People in PR” in 2012. Susan’s recent speaking engagements have included Fortune’s Most Powerful Women (MPW) Summit, both in London and the US, the FT’s Business of Luxury Summit, and DLDwomen13, which is part of the global Digital Life Design community focused on convening leaders in innovation, digitization, science and culture.

Prior to joining Brunswick in 1995, Susan was the retail correspondent at London’s The Times and worked as a management consultant at Bain & Company. She is a Governor of London’s Southbank Centre, the UK’s largest arts centre, a board member of the American Associates of The Old Vic Theatre, and a trustee of the American Friends of Policy Exchange, the leading UK think tank.

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For enquiries, please contact Angela Lloren / Avan Chan at events.fwasg@gmail.com.